
Hero Honda HUNK
November 5, 2007
A surprise from Hero Honda. Not too long after the launch ok; relaunch of its premium bike the 150cc CBZ Xtreme as the revamped version as it is called, another bike from the hero honda stable, the latest offering known as HUNK employs the same mill as the CBZ Xtreme does but a little more masculine in terms of its looks.
The company’s strategies cant be understood as of now.But such a strategy proved to be not so fruitful in the past when hero honda had two bikes in the 125cc executive segment namely, super splendor and glamour where neither of them tasted success.but in the 100cc economy segment inspite of having three bikes in the past i,e,the splendor, CD deluxe and passion plus,the company was a market leader in the segment but it cant be the same in the premium segment as there is a lot of competition from the refined pulsar and the ultra refined Unicorn. Even after the much hyped launch , hero honda did not exactly set the market on fire with CBZ Xtreme and only time will tell whether HUNK would emulate the success of CBZ .
Watch this space for more reviews……..